Rooftop cinema’s demise has been a subject of heated debate in the industry for years, and a new report suggests the industry is on the brink of a crisis.
“The industry is in crisis,” says Michael Nell, a senior lecturer in the business of tourism and hospitality at the University of Sydney.
“There are no long-term plans to revive it.
It’s an industry that’s in a death spiral.”
A lack of investment The decline of rooftop cinemagoers is largely a result of a lack of demand from moviegoers, he says.
“They are not looking for a movie and they’re not interested in going to a movie theatre.
They’re going to go to a cinema.
They have no interest in going anywhere else.”